Vail recently announced that their ski passes are going viral. They have connected you through RFID to a world of social media while you ski. There are pros and cons with RFID, and the debate is on.
I tweeted I thought it was a cool idea - this article details how you are able to track your vertical feet (something we already do on our cell phones) connect to Facebook, share pictures and other parts of your day on the slopes.
Then I read about the Ski Pass defender, and the cons to an RFID pass tracking your whereabouts. This ski blog poses the question what if you ski a million runs, have a beer, and have an accident? Someone will have the data.
I love the idea of ski resorts evolving – it’s my hope that through Ski Utah I can encourage those people that don’t already know to see opportunities and the value that Utah ski resorts are creating with their efforts and pushes toward technology changing the way we ski. Real time lift line info on your cell would blow skiers away, right?
Someone mentioned that most skiers don’t bring their cell phones when they ski, and I wondered if he’s been behind a desk too long…everyone skis with their phones. So we already have that luxury. To me, there’s nothing I have to hide about my day on the mountain or that a mountain would gain by storing my skiing information other than that I have a few favorite runs I might do 10 times in a row. I hardly see how that hurts me, but it might help them. The ski resorts may learn surprising things from collected data that help them improve the mountain.
However, I’m not one to sneak over boundary lines either. If you are, I can see why you’d be screaming “big brother”.
What do you think? Is the technology being put in place to help or hurt skiers?